Top 30 Web Analytics ToolsTop 30 Web Analytics Tools

Web analytics is the measurement, gathering, analysis and reporting of website performance data for purposes of understanding and optimizing website usage. However, web analytics is not just a process for measuring web traffic but can be used as a tool for business and market research, and to assess and improve the efficiency of a website.

Web analytics applications can also help companies to measure the results of traditional print or broadcast advertising campaigns. It helps one to estimate how changes traffic to a website after the launch of a new advertising campaign. Web analytics tool provides information about the number of visitors to a website and the number of page views, visitors flow, geographical location of views, for which pages visited and spend time in website etc. It helps measure the traffic and popularity trends which is useful for market research.

List of Top 30 Website Analytics Tools

Sl No. Web Analytics Tool URL
1. Google Analytics
2. Google Webmaster Tool
3. Omniture
4. IBM Analytics
5. GoSquared
6. Mixpanel
7. Gauges
8. eTracker
9. Google Optimizer
10. Optimizely
11. Click Tale
12. Heap
13. Hotjar
14. Matamo
15. Adobe Experience Cloud
16. Spring Metrics
17. Woopra
18. Clicky
19. Mint
20. Chartbeat
21. Kissmetrics
22. User Testing
23. Crazy Egg
24. Mouseflow
25. Content Square
26. User Zoom
27. AB Tasty
28. Quantum Metric
29. Tableau
30. Usabilla

If you would like to add your website analytics tool to the above web analytics list, contact us by filling the form or write to us at Our team will review the request within 48hrs and update you the status.

Thank you!


By Isak

I am Isak, founder of I love reading, writing, and sharing my skills and knowledge to all over the world using a modern digital platforms.

Related Post