As you know the benefit of Online Advertising. Now we will move on to the Advertising networks.There are 2 types of Advertising networks and the respective platforms:
- Search Network
- Display Network
The Adwords for Search Marketing and Double-Click for publishers (DFB) for Display marketing will be used. There are plenty of tools are available for online advertising and you may take the use of the tools, once you started the Campaigns. If you want to show your ads on Search Engines like Google, Bing, AOL and Yahoo then you have to use the below mentioned platforms.
List shows the search engines and their respective tools for Campaigning:
- Google – Adwords from Google
- Bing – Bing Ads from Microsoft
- Yahoo – Bing Ads from Microsoft
Digital Marketing Specialist.